
hello
Welcome to my portfolio.
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I'm Amy Sala, a dual national Spanish British freelance designer with 11 years experience designing apparel and graphics for fashion. I specialise in the below:
FASHION GRAPHICS & PRINT:
As a fashion and surface pattern designer, I work with big brands to start ups to help create patterns and graphics for their collections whether fashion, interiors or homeware. I specialise in hand drawn artwork to digital illustration, I bring a strong eye for colour, composition, and seasonal trend knowledge. My portfolio includes all over prints, placed graphics, embroidery, and jacquard woven patterns. As a technically trained fashion designer I bring this as an advantage to my print design role as I fully understand different printing techniques according to the fabric types ensuring the designs fit within the brands identity.
APPAPREL DESIGN:
I specialise in bodywear. This includes nightwear, activewear, lingerie, core underwear and swimwear for ladies, mens, and kids. I have worked for many fashion suppliers and main brands in the UK & EU where I have managed the planning, design and execution of product concepts to launch with a commercial and brand aware mindset. I am very aware of current fashion & social trends and love to translate catwalk & market analysis into bodywear that is both commercial and brand aligned. As a technically trained fashion designer I deliver excellent CADs & detailed tech packs with measurement & construction notes ready for production.
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​Currently available for freelance work at competitive rates.
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DESIGNS SEEN AT

expertise
PRINT & SURFACE PATTERN DESIGN
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Digital print (Photoshop, Illustrator, Procreate)
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Hand rendering (Watercolour, ink, pencil)
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Repeat & placement creation
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Colour separation & screen printing
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Embroidery & Jacquard fabric patterns
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Trim designing, logo & branding
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experience
APPAREL DESIGN & DEVELOPMENT
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Trend & colour research & concept development
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Mood and colour prediction boards
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Fabric sourcing, woven and softs design
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Client communication & freelance work flow
TECHNICAL
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Technical specs
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Software: Photoshop, Illustrator, Gerber, Clo 3D
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Garment pattern construction
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Sales analysis
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Fit checks, lab dip approvals, far east development
FREELANCE FASHION & PRINT DESIGNER
@ Amy Sala Design, NL / REMOTE
2025
MULTI PRODUCT FASHION & PRINT DESIGNER
@ HEMA, NL
2020 - 2025
LADIES NIGHTWEAR & PRINT DESIGNER
@ HUNKEMOLLER, NL
2018 - 2020
PRINT & GRAPHICS DESIGNER (FASHION)
@ TUDOR KNIGHT, UK
2018
ESSENTIALS & PRINT DESIGNER
@NORLANKA, UK, SL
2015 - 2017
NIGHTWEAR & PRINT DESIGNER
@ HADDOW, UK
2015 - 2017
LINGERIE DESIGN (INTERNSHIP)
@ MARKS & SPENCER, UK
2013 - 2014


